Audi Reports Lower Revenue and Operating Profit for First Quarter

AudiAudiGermany, 1909 > present83 models
8213 photos
27 videos
has released its quarterly financial report, and while deliveries were up 6.8% to 369,494 cars from January to March, revenue and operating profit fell.

Audi had total revenue of €11.734 billion in the first quarter compared to €12.389 billion in 2012, a 5.28% decrease. Pre-tax profit was €1.432 billion compared to €1.511 billion in 2012, down 5.22%. Operating profit was €1.307 billion compared to €1.410 billion in 2012, a 7.3% decrease. 

Audi is happy that operating return on sales was 11.1% compared to 11.4% in 2012. That means that Audi has an average 11.1% profit on each car it sells. It considers any return on sales above 10% to be excellent, as its quarterly goal is 8% to 10%. 

It is expecting that the new A3, A3 SportbackAudi A3 Sportback 1.4 TFSIGermany, 2012 > present23 photos
and A3 Sedan will boost worldwide sales as those models expand outside of Europe.