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Considered the most popular series in Thunderbird history, the seventh generation came to life in 1977 and was produced until 1979. It was smaller, squarer and sharper and in 3 years sold 955,032 units. In 1978 Ford produced a Diamond Jubilee Edition to celebrate the company's 75th anniversary as a manufacturer and offered all of the available options at almost double the price.
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Ford is mostly renowned for having established the innovative method of car mass production with moving assembly lines that work in typified sequences. The industrial workforce was also a target for new typified work methods that allow a large scale management.
Henry Ford’s strategy was to combine high technologic levels of production with high salaries and low prices – a tactic that would be international... more
