BMW Creates Individual 7 Series by Up-and-Coming Designer

BMWBMWGermany, 1918 > present87 models
8471 photos
43 videos
is creating a limited run of five Individual 7-seriesBMW 7 Series Gen.5Germany, 2009 > present50 versions
105 photos
2 videos
designed by up-and-coming Indonesian designer Didit Hediprasetyo. Each car will be slightly different depending on how Hediprasetyo designs the car. 

Hediprasetyo was inspired by a picture of a desert sunrise for the Individual 7-series that he is working on. The exterior and interior uses just pastel colors. The exterior color is Frozen Diamond Metallic. The interior is in Merino Silk Grey with Merino Platinum piping. The materials for the interior are a mix of Alcantara, nappa leather and black ostrich leather. The trim is made from Piano Black lacquer. Hediprasetyo embossed his fashion company's logo on the headrests and included two ostrich leather pillows for added rear comfort. 

The other interior features include a refrigerated box and champagne glass holders, a dog basket made from silk grey leather and Alcantara.

Hediprasetyo studied at the Parsons School for Design in New York and Paris. He founded his own fashion label in 2010 and began exhibiting his work during the Paris Fashion Show in that year.

BMW Individual creates special models with premium paints and trims. It models are usually bespoke one-offs.