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Prius c Concept, the small “city” Hybrid, was revealed at the 2011 North American International Auto Show. With c standing for city, this new model wants to appeal young drivers who are searching for an eco-sensitive, high-mileage, fun-to-drive Prius.
Betting on urban appeal Toyota offers the fuel efficiency of Prius to a compact vehicle, while also providing a spacious interior. The model includes many advanced technology features, some already offered on the current Prius.
The production model based on the Prius c Concept is set to arrive to the market in the first half of 2012. When it arrives to the US in 2012, this new Prius should become the most value-oriented hybrid in the market, delivering the highest mileage of any “cordless” hybrid.
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