BentleyBentleyUnited Kingdom, 1919 > present37 models
1460 photos
5 videos
plans to reveal a sports car concept at the Paris Motor Show on September 27. However, early reports say that Bentley has no intention of producing the concept. Reportedly, the concept will play on the brand's sports heritage, which likely means it successful performance at Le Mans. 

Bentley is working to redesign most of its lineup. The Continental GTBentley Continental GT (modern) Gen.2United Kingdom, 2011 > present34 versions
218 photos
1 video
has recently been updated, and the four-door Continental Flying SpurBentley Continental Flyin...United Kingdom, 2008 > present7 photos
will likely be the next on the list. After that will be the convertible MulsanneBentley Mulsanne (modern)United Kingdom, 2010 > present13 versions
59 photos
1 video
, and then the SUV in 2015. 

Perhaps Bentley thinks that by designing a concept sports car it can gauge reactions to future changes in styling. Because it will not be produced, maybe Bentley will push the limits of its design for the concept. 

Bentley toyed with a sports car concept in 1999 with the HunaudieresBentley HunaudieresUnited Kingdom, 1999 > present2 photos
that strapped a W16 engine to a Lamborghini chassis with Bentley styling. 

Source: Car and Driver