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Citroën Showing Commitment to New Markets with C-Elysée

 
 
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The C-Elysée will not be sold in France but will be marketed to places like Turkey and Russia

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sedan to the Paris Motor Show. Citroën still has no plans to sell the car in Western Europe, but it is meant for emerging markets. It will be sold in the Mediterranean basin, China and Russia at first to gauge demand. 

To make the car appeal to the emerging markets, Citroën will give the car a relatively high ground clearance, underbody protection and will attach the body panels with extra screws. It has a relatively long 2.65m wheelbase and 120mm of rear knee room. 

Power comes from one of three engines. There are the petrol VTi 72 and VTi 115 and the diesel HDi 92. 

The C-Elysée will go on sale first in Turkey at the end of 2012, and it will be built in Vigo, Spain. 

Citroën is hoping that it can diversify out of Europe by appealing to emerging markets. 

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