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Chevrolet will be bringing to this week’s SEMA Show customized versions of its Camaro, Corvette and Silverado models. With these vehicles Chevrolet will be aiming to show how new designs, technologies and accessories can inspire aftermarket customizers to elevate the driving, visual and environmental appeal of the brand’s new products.
The Z-Spec Concept will be featuring at the SEMA Show. It is a new concept for a cohesive design approach to Chevy accessories and the best of the aftermarket that will be showcased via concept versions of the all-new 2011 Chevy Cruze compact, as well as the new Volt extended-range electric vehicle and the future Chevy Spark minicar.
At SEMA Chevrolet will also be featuring a series of Camaro and Corvette concepts, including show cars emphasizing new expressions of each car’s track capabilities. Chevrolet will also be using the occasion to announce two new special edition models for Camaro that will be produced in 2011, the Camaro Synergy Series 2011 and XM Accessories Appearance Package.
The Camaro Red Flash and the Camaro SSX Track Car will also debut at SEMA as concepts, with both vehicles combining Chevrolet Accessories and new concepts from Chevrolet designers. The Z06X Track Car and Corvette Jake will be the two Corvette concepts that will feature at Chevrolet’s stand.
“SEMA 2010 provides an ideal platform to Chevy to showcase new products like the all-new Cruze compact and the revolutionary new Volt,” said Chris Perry, vice president of Chevrolet marketing. “Car and truck enthusiasts have a natural connection to Chevrolet, and we intend to extend that with new design concepts and accessories aiming to make our products even more inspiring to customizers.”
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