Nissan Planning Closer Relationship with Red Bull F1 Team

NissanNissanJapan, 1932 > present159 models
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is planning to create a closer relationship with the Red BullRed BullAustria, 2004 > present12 models
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Formula 1 Team. The team uses RenaultRenaultFrance, 1898 > present189 models
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engines, which is Nissan's partner, and the car has Infiniti sponsorship. The head of InfinitiInfinitiJapan, 1989 > present31 models
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marketing says that Infiniti and Red Bull will collaborate on engineering and technology. 

“A lot of the trickle down from the partnership is going to be people, not parts. This is an idea exchange as much as a technology transfer. Red Bull Racing can help push Infiniti and Nissan to work faster," said Infiniti marketing manger Andreas Sigl.

Sigl says that Nissan and Red Bull will be sharing engineers in the next few weeks. Nissan engineers will join Red Bull, and Red Bull engineers will go to Nissan. The two groups will be working on joint projects with one another. It is possible that one day this could germinate into a Red Bull-developed car for Infiniti or Nissan. 

The move is meant to be mutually beneficial. Red Bull does not have the ties to a major manufacturer like McLarenMcLarenUnited Kingdom, 1963 > present92 models
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and MercedesMercedes-BenzGermany, 1924 > present197 models
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. Working with Nissan and Renault provides Red Bull with more engineers and facilities. However, the automakers get to use the Red Bull name and their race-winning performance on their road cars. 

Source: Car and Driver