Stefan Müller Set to Become Chairman of Renault Europe on September 1

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knows that it needs help in Europe. Its sales in Europe have fallen 14.9% in the first six months of the year. That is why it has tapped Stefan Müller, the current member of the executive board of the German ADAC motoring club and lobbying group, to become the chairman of the newly formed Renault Europe region.

Renault Europe will have the unenviable task of trying to fix Renault's European operations to become profitable again. This is the first time that Renault has specifically separated its European operations with a separate head. Its five other regions each have their individual heads.

"The current crisis, which is particularly affecting Europe, calls for tighter management of all the business's activities in this region. We need someone to be completely dedicated to this job," said a Renault spokesperson. 

His boss will be Carlos Tavares, Renault's Chief Operating Officer.

Before becoming president of the ADAC, Müller worked in sales and development for BMW, and he was the head of BMW dealer development for the US. He also worked for Volvo, Volkswagen and Audi in various positions

Source: Automotive News